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SEO Strategist

Our mission at Glassdoor is to help people everywhere find a job and company they love. We are disrupting an industry by changing how people search for jobs and how companies recruit top talent.
Our Team
SEO has been a major channel for Glassdoor's growth, largely driven by user-generated content. Our management team is sophisticated and knowledgeable about SEO, and we have dedicated product/engineering resources. Our successful, ambitious team of technical and engineering-focused SEO folks needs to partner with an SEO strategist with greater marketing, content, and link building expertise. We want you to bring this complimentary skill set and round out our team. Together we will growth the SEO channel that fuels Glassdoor's growth in new markets and new verticals.
What You Will Do
Produce Content for our Product - Lead large-scale efforts to produce rich, relevant non-UGC content for our core product. Develop sustainable, scalable content strategies. Write SEO copy that appears on key pages of our site, often taking on the important responsibility of being the voice of Glassdoor's brand.
Contribute to Strategy - Inform our SEO strategy when we expand into new areas, and have new product offerings. Conduct keyword research in English, French, German and Dutch to help determine which pages we should have on the site and what we should call them in each language.
Be Collaborative and Cross-functional - Work with our product team on SEO projects and optimize copy that appears in the product. Advise our PR, marketing, editorial content, and international teams about SEO, and contribute to their roadmaps.
Build our SEO Authority - Directly manage our offshore SEO operations team, which works on link building, content marketing, and a few other programs. Help us get the most value out of this team.
Be White Hat - You'll fit in best if you're aggressive but white hat. For the sake of our users, our brand, and our own sanity, we run a very tight ship. We maintain a good relationship with Google. You will push us to grow through sustainable strategies, not tricks, gimmicks, and spam tactics.
Requirements
2-4 years experience in SEO or related fields
Expertise and passion for content marketing, link building and social strategies, SEO copywriting.
Strong marketing and business acumen.
Comfortable writing and editing HTML-formatted content
Basic understanding of technical SEO, and eagerness to learn more.
Prior experience working for a large-scale content publisher, user-generated content, e-commerce, news, or social site.
Tactics that make sense for a 50-page website often don't scale to a 10 million plus page product. You don't need to start out with deep experience in handling long-tail SEO at scale, but you need to understand it.
Prior management experience or experience managing outsourced contractors is a plus.
Skilled user of online project management and collaboration tools, including Google sheets, Jira, Asana, Slack, etc.
Skilled user of content management systems, including Wordpress, Drupal, etc.
Familiarity with SEO software tools used in keyword research, on-page optimization, and link building.
Why Glassdoor?
Work with purpose ? join us in creating transparency for job seekers everywhere
Glassdoor gives back! Glassdoor is a Pledge 1% member; all employees receive 3 paid volunteer days per year
100% company paid medical/dental/vision/life coverage; 80% dependent coverage
Long Term Incentive Plan
Sunny & peaceful Mill Valley offices located right on the water
Walking, running and biking trails steps away from the office
Onsite gym and fitness classes
Free catered lunch; new menu daily
Paid holidays and flexible paid time off
Your choice between Mac or PC
Dog-friendly office (with dog-free zones if you are so inclined)
Free parking
Glassdoor is committed to equal treatment and opportunity in all aspects of recruitment, selection, and employment without regard to gender, race, religion, national origin, ethnicity, disability, gender identity/expression, sexual orientation, veteran or military status, or any other category protected under the law. Glassdoor is an equal opportunity employer; committed to a community of inclusion, and an environment free from discrimination, harassment, and retaliation.



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